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Aamir Khan’s quirky promotions tactics for Dangal

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When promoting and publicizing films, Aamir Khan is one of the best brains in the industry. And for his December release ‘Dangal’ too, the actor has already started hosting specials screenings. Very first was the cast and crew to see the film and producer Sidharth Roy Kapur couldn’t stop praising the star of the film, Aamir Khan. Next was veteran actress Shabana Azmi, who watched ‘Dangal’ recently and tweeted calling it ‘outstanding’. In a yet another quirky publicity move, Aamir has apparently hosted several screenings of the film at home as well, inviting close friends. Thanks to all this, a positive word of mouth has already given the film a momentum months before its release.