Athiya Shetty made a starry launch in Bollywood with Salman Khan backed ‘Hero’. While the film failed to get the cash registers ringing at the box office, Athiya managed to get all the eyeballs in Bollywood. The actress, who is often compared to fashionista Sonam Kapoor, apparently has pocketed a few major endorsement deals. Athiya is now a face of a clothing line, curated by Nishka Lulla. Speaking about her conscious brand endorsements, Athiya says, “Brands are very important, they should match your personality. All the brands that I have signed till now, match my personality.” On the professional front, Athiya is going through scripts and is yet to announce her next venture.