The team of ‘ABCD 2’ is doing everything to keep the film in the news. While they have been promoting the movie in Mumbai, the team has bigger plans. Varun Dhawan said, “Our promotional strategy is such that we reach out to everyone in the world. So since IIFA was going on, we sent Shraddha (Kapoor) and Lauren (Gottileb) there, and in India we are doing the promotions. This is not one hero-heroine film. Wherever we can go, we are promoting the movie.” While Shraddha will return from IIFA, Varun has been promoting ‘ABCD 2’ with his director Remo D’Souza.